

Korea Spotlight is a flagship initiative, hosted by the Ministry of Culture, Sports and Tourism and organized by the Korea Creative Content Agency (KOCCA), aimed at supporting the global expansion of Korean popular music (spanning K-Pop and various other genres). By hosting Korean music showcases in major regions worldwide, the program seeks to promote the rich diversity of Korean music to both local fans and music industry professionals.
KOREA SPOTLIGHT 2026
Korea Creative Content Agency (KOCCA) supports production, planning, creation, distribution, overseas expansion, business growth, training, R&D, policy financing, and policy study of many different genres, including broadcasting, video game, music, fashion, animation, character, comics, IP, new technology convergence content.
KOCCA plans to systemically and strategically support the industrial infrastructures by closely working with stakeholders, relevant organizations, and local promotion centers.



